Have you ever thought about how many brands are advertising right from your desk? Everything from your calender to your pens to your notepad to your computer have another company’s name on them. While you may not realize how much of an influence those small stationary items have on your awareness of that company, think about how many impressions are made each day. Without looking, do you know what brand your notepad is? What picture is imprinted at the top or bottom of it? Guilty as charged. Although you may not see logoed stationary as an effective form of branding for your company, you may not realize how much reach that pen or pad of paper may actually have.
While you’re still thinking about what brands shine the brightest on your desk, start thinking about how your brand will shine brightest on someone else’s desk. Whether it be a note pad, a pen, or a stack of sticky notes, you never know how far that product may travel. Let’s be honest, people covet a nice pen like it’s a $100 bill. Some even go as far as carrying that pen with them everywhere they go. Rather than giving out $100 bills with your company’s name on them (for one thing, defacing government property is illegal), give something rather inexpensive that is valued much higher than the retail price.
If you’re interesting in advertising your brand on desks nationwide, contact us via email (firstname.lastname@example.org) or give us a call (978 682-0699), we’d be happy to hear from you!
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